What is UP with your USP? Are you standing out?

Super star drummer Mark Schulman (see picture), currently with PINK on tour and Michael Phelps, the most decorated Olympic athlete ever were also speaking, so it was quite special. HOF was the first company to take a commodity like diamonds and give it a USP (Unique Selling Proposition). They pioneered a special way to cut diamonds that makes them sparkle more than a typical diamond. I am a believer! I was excited to see an HOF store filled with neat items and the sale was good enough even people in the jeweler business were excited. I got my wife an amazing diamond pendant on a necklace. Boy does it sparkle! It looks like it has it’s own spotlight! Yes, she was thrilled!

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What Will You Remember in Your Rocking Chair?

How many really close friends do you have? Sometimes I envy the people who still live in the hometown they grew up in. I have been gone from Spokane, to Eugene, to Minneapolis, back to Spokane, to Salt Lake City, to San Diego when I joined Tony Robbins…then almost 6 years traveling to most major cities in the US for two months at a time, to Australia, to the UK, back to San Diego, then Atlanta and now we have settled in Knoxville for the past 16 years.

Wow, I have never written that down before. Needless to say I have friends all over the place but because of the distance between me and them I do not get to see them that often. I have two friends that live in Connecticut. We have gotten together just a few times for a meal and golf the last 30 years. Both are fraternity brothers from my Chi Psi house at the University of Oregon and we were very close. But as often happens, life gets in the way of getting together. 

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