You\u2019re good at what you do.<\/p>\n\n\n\n
But sometimes even the best meeting planners<\/a> get stumped.<\/p>\n\n\n\n Choosing a theme can be tricky.<\/p>\n\n\n\n After all, you want the event to be meaningful, memorable and motivating. <\/p>\n\n\n\n Here are some tips to help you pinpoint an event theme so that you provide an amazing experience for your team.<\/p>\n\n\n\n\n\n\n\n Spend some time thinking about the message you want to convey and what you want the audience to walk away with. <\/p>\n\n\n\n A narrow focus leaves little room for straying from the topic. A bit broader event theme gives speakers and breakout session leaders some room to get creative.<\/p>\n\n\n\n Once you land on a concept, apply the theme to every element of the event, including speaker topics, breakout sessions, and receptions.<\/p>\n\n\n\n It\u2019s always a good idea to reference trends in current culture.<\/p>\n\n\n\n Think movies, TV, sports and music and combine them with timeless themes<\/a> like \u201csuccess\u201d or \u201cwinning,\u201d for example.<\/p>\n\n\n\n The best conference themes stay true to your organization\u2019s corporate branding and image.<\/p>\n\n\n\n Your company has already invested a lot of time and effort creating the exact message to portray, so don\u2019t stray from what\u2019s already working.<\/p>\n\n\n\n What do you want the audience to do as a result of this event?<\/p>\n\n\n\n Your call-to-action should reinforce this message and leave attendees with a lasting impression and clear course to take.<\/p>\n\n\n\n What\u2019s the point if you haven\u2019t inspired action?<\/em><\/p>\n\n\n\n When your conference speakers<\/a> are involved in the process early, they\u2019re better able to reinforce your message and incorporate your theme.<\/p>\n\n\n\n The power of repetition is well-documented. When your speaker is on board with your subject matter, she\u2019ll be able to work it into the subconscious minds of the audience and encourage action.<\/p>\n\n\n\n Here are some samples to get your creative juices flowing:<\/p>\n\n\n\n These tips will help you integrate the killer theme for your event.<\/p>\n\n\n\n You may feel like you\u2019re running out of great ideas when you have to come up with an event theme, year after year.<\/p>\n\n\n\n Sometimes, you may feel a little stuck, but choosing a theme for your event doesn\u2019t have to be difficult.<\/p>\n\n\n\n Use these tips, tricks and ideas to plan an event that will have other meeting planners begging for your secrets \u2013 and impress your higher-ups.<\/p>\n\n\n\n1. Keep the main thing the main thing<\/h2>\n\n\n\n
2. Keep it current<\/h2>\n\n\n\n
3. Keep your branding front and center<\/h2>\n\n\n\n
4. Keep the call-to-action clear<\/h2>\n\n\n\n
5. Keep speakers in the loop from the get-go<\/h2>\n\n\n\n
Example themes<\/h2>\n\n\n\n
<\/li><\/ul>\n\n\n\nQuick-start guide to integrating a theme<\/h2>\n\n\n\n
Kick your meeting-planner skills into high gear<\/h2>\n\n\n\n